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BISK FARM - A popular brand in Eastern India

In one of my earlier post " brands in rural Bihar " I have mentioned predominant presence of BiskFarm brands of biscuits . Now that major publication has endorsed its preminent place in eastern market of India .

Bisk farm was launched in year 2000 in West Bengal and it is owned by Aparna group of Industries under the company called  SAJ Industries Pvt Ltd.

Bisk Farm products and  Brands

Bisk Farm has  product such as Biscuits , Cakes  ,Rusk  and Cookies . Total of 55 products (SKUS)  with turnover of  Rs 200 crore . Bisk farm controls 40% of market share in Eastern India  Britannia being  the major competitor in the region .

Some  of the popular brands are  Googly ,Just Ginger , Bourbon , Chocolate Cream

.It has  got  presence in  states such as West Bengal , Bihar , Orissa , Assam , Jharkhand, Chattisgargh  , North eastern  staates and Bhutan .

It has forayed into bakery retail  by  name Just Baked  .Got  8  such stores in  Kolkatta  and has plan to open 100 such outlets in and around Kolkatta suburbs.

Bisk Farm has three plants in West Bengal and is planning to  open a new plant in Karanatka  ,Bangalore .

HQ Address

Purna Bhaban,
5/1 Acharya Jagadish Chandra Bose Road,
5th Floor,
Kolkata - 700 020
West Bengal, India.
Phone : +91-033-2281-8219/8369.
Fax : +91-033-2283-3510
website: http://www.biskfarm.com/







3 comments:

  1. This comment has been removed by the author.

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  2. welcome to Karnataka this is the best bakery products

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