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Dawn Foods & Switz Group To Open Frozen Donut Plant In Oman


Swan Foods, an equal joint venture between Dawn Foods USA and the bakery focused Switz Group inaugurated a frozen donut plant in Sohar, Sultanate Of Oman. The two giant manufacturers in the bakery industry has have joined forces to utilise their years of knowledge and experience to launch their unique frozen bakery concept, which will be developed from Swan Foods' new 8000sqm plant which will produce 90million donuts per year for markets in the Middle East and Far East.


Providing major benefits to chefs and bakers, Swan Foods' frozen bakery concept will help to save time, effort and resources as well as drastically reduce wastage within commercial kitchens. Furthermore, there will be no compromise on the consistent high quality and great taste, for which Switz and Dawn Foods have become renowned.


Ron Jones, Chairman of Dawn Foods commented after the opening event: "We are delighted about this new partnership with the Switz Group and Sohar is the ideal location for exporting to the Middle East and Indian subcontinent, which are some of our most successful markets."


Originating in the Kingdom of Saudi Arabia in the 70's and known for the manufacturing and distribution of Sambosa Leaves, Cup Cakes, Croissants and the like, Switz International view the facility opening as a major step towards the growth of the partnership.


"We are delighted to have joined hands with one of the most innovative and successful bakery businesses in the world and the first company in the U.S. to launch an original donut mix almost one hundred years ago," said Taizoon Khorakiwala, Managing Director of the Switz Group.


"The formation of Swan Foods and its new manufacturing plant will give us the opportunity to enter new markets, develop our existing client base and focus on new innovations in the bakery industry, to help us remain ahead of the competition for years to come."


Handling the production, marketing and sales of this high quality, frozen bakery concept, the facility will encompass the latest technologies in food production, safety and hygiene standards, ensuring clients receive the highest quality product every time.


Dawn Foods, a $1.5bn bakery major, is making its maiden foray into Asia with this major commitment in this joint venture with the Switz Group. Dawn Foods has plants and distribution centers in the US, Mexico, Canada, UK and Europe. Switz Group has manufacturing operation in Saudi Arabia, Oman, UAE, India, Sri Lanka and the Philippines.



source

 AMEinfo.com

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