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Metallic Conveyors In Bakery

Conveyors   are  life line  of bakeries ,  these conveyors performs numerous  functions right from  material handling to , transfer , process , loading and unloading . Conveyors  in bakery  could be of two basic  categories  web conveyors or  metallic conveyors

Major  metallic  conveyors are

Chain  conveyor

 Basic  conveyor  made of  simplex , duplex  , triplex  chains  as per  the load  on it  . These are simplest form of material handling conveyors  in bakeries   where moulds  are being transferred  from  different section s such as  proving  to  baking and return . Consists of chain , sprockets , supporting guides and drive rollers  with motors





Slat conveyor

Slat  conveyor  are  improved  version of these chain  conveyors  where   slat elements  are joined together with  pins  and the sprockets  drives these conveyors through  links  . basic elements are  sprockets , slats , sprocket and drive . Used to transfer moulds  from proving to baking and return .



 



Wire mesh conveyor

Used  in tunnel  ovens across the bakery  units   made up of mesh  with different   widths  and mesh sizes  as per product  requirements . Biscuit Industry are the major consumers  for  wire mesh type of conveyors . 




Flat   steel  bands 

Few items  requires  complete  flat surface  for movement and baking  simultaneously  in bakery unit for such  products   flat  steel bands  are used  as conveyors   for e.g  cakes , swiss rolls and  cookies .










'Snackuits' Britannia s answer to healthy snacks

britannia snackuits, snackuits , snackuits biscuits ,  fifty fifty, 5050
Britannia Industries one of the largest bakery manufacturer  in  India  is trying to increase its share  in snacking business  which has market turnover  of  Rs  7000/ - 10000 /crores . Early entrant to this market have been  Pepsi co with Aviva  and  Parle  Hippo .

Britannia  has launched  new  variants  to its  power brand 50-50  with  flavors  like " Swiss Cheese & Chilly", "Chinese Hot & Sweet" and " Italiano Pizza". These variants are mainly targted  towards indian housewives  for their penchants for snacks . Britannia would offer these baked snacks with healthy tag  of  zero transfat  product. Media and tvc have been planned would be released soon .Snackuits  aptly  reminds consumers for snacks which are baked as biscuits.Other product which  Britannia has launched in this category are  "Time pass"  and  "Nutrichoice" . "Time pass"  poppable  spicy snacks  are  being tested in  different regions .  "Maska - chaska "was instant hit with youth  for its unique flavours which was extension of  brand 50 -50. Snackuits are being marketed in North , East and West  region at present . Price tags for snackuits are being kept  as Rs10/- for 30 gm pack and Rs 20/- for 50gm pack .

Its worth to note that  snacking market  is  being estimated to be 20%   for coming years . Britannia with increasing competition has made moves to diversify into other popular food segments-.Ready- to- eat , dairy  and snacking .

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