Drawn by ever increasing rush by investors , businessmen and vc . Parle products have decided to start exclusive retail shops in line of Haldirams and Monginis bakery retails shops selling cakes , cookies and other popular bakery products . There seems to immense potential in these retail shop which allows consumers to select bakery product of their choice and to spend time eating at the same place .Parle might also try to launch packaged cake and chocolates in coming months .
A report
Parle Products, the maker of brands such as Hide & Seek and Monaco, will foray into two new segments of packaged cakes and chocolates in the next quarter. “Parle has plans to launch chocolates and packaged cakes within a month or two,” said a senior company official close to the development.
Distributors of the biscuit maker, which is market leader by volume, told Financial Chronicle that the company’s plan is to diversify its product portfolio in order to cash in on the growing bakery business. Praveen Kulkarnii, general manager - marketing at Parle Products, denied that the company is foraying into the two new segments. “We have no plans to enter cake or chocolates categories,” he said.
Industry officials told FC that Parle has also started its own chain of exclusive retail outlets called ‘Parle Shoppes’.
The outlets are expected to help the company in its first diversification outside the biscuits and confectionery segment. The first such outlet has come up in South Mumbai. Parle’s move to experiment with setting up exclusive outlets aims to replicate the success of Monginis which has exclusive Monginis shops selling cakes, savouries and packaged bakery products. Kulkarnii, however, said the company has no plan to expand its Parle Shoppe network.
The entry into the packaged cakes segment, which is dominated by Monginis and Britannia, is an outcome of the company’s focus on new product introduction to drive growth, according to industry officials. While some of its new products such as Parle Monaco Smart Chips have been a success, others such as Parle wafers and FullToss have been a mixed bag.
The leading players in the chocolate market are Cadburys, Nestle and Amul.
Rivals in the market believe that all players in these segments will benefit when the “pie” increases. Virendra Ghole, GM (marketing and ecommerce) at Monginis Foods, said, “The packaged cake market is driven by distribution. With a mighty distribution set up covering remote parts of India, Parle will be successful in making a large impact on this industry. The market will expand with increased awareness for branded cakes benefiting organised branded firms.
source
author : Meghana maiti & Y.A .Pitalwalla
mydigitalfc.com
Unibic Brings Healthy Cookies To Stores
Unibic India which has by now created a niche for itself in mostly unbranded cookies market in India . As earlier declared by Mr Nikhil Sen CEO of Unibic for creating innovative and healthy products has come up with "Oatmeal Digestive" . For market which is already being flooded with numerous digestives , the major ones competing are United Biscuits " Mcvities" and Britannia s "Nutri choice" .
Unibic adds Rolled Oats to the digestive recipe of wheat flour and bran for its "Oatmeal Digestive". Priced at Rs 15/- for 100 gms .Thus offering a healthy variance to digestive biscuits .
Unibic adds Rolled Oats to the digestive recipe of wheat flour and bran for its "Oatmeal Digestive". Priced at Rs 15/- for 100 gms .Thus offering a healthy variance to digestive biscuits .
Top 20 Indian Cities Looking For Bakery Businesses
From the visitors data analysis on bakerybazar for interest shown by people on setting up bakeries I have ranked Indian cities in descending order -Max visit to Min visit .
The above list shows the popularity of bakery businesses and opportunities are very high in metros .Delhi outranks other cities in interest for bakery business thus speaking about popularity of bakery products in Delhi . Even tier II cities like Surat , Jaipur ,Patna ,Cochin and Coimbatore are looking for bakery as viable business.Enquiries varies from large automated plants to small bakeries .Even people have started asking for business plan related to bakery chains /live in bakeries /bakery cafes/ tuc shops in corporates
- Delhi
- Mumbai
- Pune
- Bangalore
- Kolkata
- Chennai
- Hyderabad
- Indore
- Bhubneshwar
- Cochin
- Coimbatore
- Chandigarh
- Jaipur
- Bhopal
- Surat
- Guwahati
- Ahmedabad
- Patna
- Aurangabad
- Gurgaon
The above list shows the popularity of bakery businesses and opportunities are very high in metros .Delhi outranks other cities in interest for bakery business thus speaking about popularity of bakery products in Delhi . Even tier II cities like Surat , Jaipur ,Patna ,Cochin and Coimbatore are looking for bakery as viable business.Enquiries varies from large automated plants to small bakeries .Even people have started asking for business plan related to bakery chains /live in bakeries /bakery cafes/ tuc shops in corporates
Mcvities Brings Orange Flavour To It s Cream Biscuit
Mcvities in India has in short span got some foot hold in competitive market of biscuit category . Earlier it has launched cookies and marie along with its trade mark digestive biscuits . It has also offered several promos with assorted packs of marie and cookies and digestive and cookies .
In recent launch of its Mcvitie's Cream -Orange biscuits , Mcvitie's is trying to promote orange cream biscuit among the largest consumer group of kids and teens . Orange flavours is popular among kids . Where all other brand are fighting for chocolate variety Mcvities has strategically placed its Orange variety in Indian biscuit variety . Orange cream has price tag of Rs 10/- for six biscuit placed in pvc tray ( wt = 58 g ) . Promoted with free BEN 10 stickers
In recent launch of its Mcvitie's Cream -Orange biscuits , Mcvitie's is trying to promote orange cream biscuit among the largest consumer group of kids and teens . Orange flavours is popular among kids . Where all other brand are fighting for chocolate variety Mcvities has strategically placed its Orange variety in Indian biscuit variety . Orange cream has price tag of Rs 10/- for six biscuit placed in pvc tray ( wt = 58 g ) . Promoted with free BEN 10 stickers
Parle Launches Milk Power In Tamil Nadu
Parle products India s leading biscuit manufacturer has test launched Milk Power biscuits in Tamil Nadu prior to going pan India . Tamil nadu has almost 55% market share for milk biscuits still dominated by arch rival Britannia's Milk Bikkis , new ITC Milk magic and Horlicks biscuits . Parle 's earlier foray into Milk biscuit segment was through its product called Milk Shakti with recipe of milk with honey which could not make much of impact . Parle now with new avatar of Milk Power has launched this biscuit fortified with vitamins and iron which would appeal to health conscious mothers .Milk variety is about 5-10% of total biscuit production popular among kids and teens .
source : Financial Chronicle
Chorleywood Process Which Revolutionised Bread Manufacturing
Bread Manufacturing was changed for ever with Chorleywood process , This process allowed bakers to produce bread loaves in shortest ever time with continuous process without the conventional method of allowing bread to ferment for long hours . Most of automated Bread Manufacturing plants across the globe follow Chorleywood process .
Even the fresh crusty bread baked at your local supermarket is probably made the Chorleywood way.
The work of the scientists at the Chorleywood Flour Milling and Bakery Research Association laboratories in 1961 led to a new way of producing bread, making the average loaf in Britain 40% softer, reducing its cost and more than doubling its life.
25th November 1965: A line of baked loaves ready to be packed at the Wonderloaf Bakery, Tottenham, north London. The move was good for British farmers growing low-protein wheat
What is more, each slice was uniform.
For its supporters, it was the innovation that pushed bread into the modern era.
"It is a process we invented and we should be very proud of it," says Gordon Polson, of the British Federation of Bakers. "UK bread is around the cheapest in the world."
The bread scientist, Stan Cauvain, who worked with the original inventors and has written the definitive work on the Chorleywood Process says they knew from the beginning they had changed baking forever.
"The inventors knew they were on to something special and it would have far reaching consequences."
Its origins lay in the late 1950s and the need to try to find a way for small bakers to compete with new industrial bakeries. The light brown "national loaf" during the long years of rationing had, for many consumers, outstayed its welcome. Soft, springy, white bread - that did not go stale quickly - was what the public wanted.
"Already, thanks to the Chorleywood process, nearly half the wheat in our bread is British. The industry's current development programme could bring about a situation where British bread is made from an even higher proportion of British wheat - thus making the British loaf even better value for money in relation to world bread prices."
The research bakers at Chorleywood discovered that by adding hard fats, extra yeast and a number of chemicals and then mixing at high speed you got a dough that was ready to bake in a fraction of the time it normally took.
It allowed bread to be made easily and economically with low protein British wheat.
Important Timelines for Modern Bread Manufacturing in UK
1928: First bread slicing machine, invented by Otto Rohwedder, exhibited at a bakery trade fair in the US
- 1930: Large UK bakeries take commercial slicers and sliced bread first appears in shops
- 1933: Around 80% of US bread is pre-sliced and wrapped. The phrase "the best thing since sliced bread" coined
- 1941: Calcium added to UK flour to prevent rickets
- 1942: The national loaf - much like today's brown loaf - introduced to combat shortage of white flour
- 1954: Conditions in bakeries regulated by the Night Baking Act
- 1956: National loaf abolished
- 1961: The Chorleywood Bread Process introduced
source
BBC News
Britannia Brings Choco chip " TIGER KRUNCH" At Rs5/-
Britannia has launched a low cost chocolate chip biscuit in its Tiger brand . Tiger brand has been pitched basically by Britannia to take on Parle G . Tiger glucose biscuit had some success in getting glucose market share . Britannia has since then tried to add many low cost variant for mass glucose segment with Tiger cream , Tiger Cookies and now Tiger Krunch with choco chips . Idea is to provide premium product with low cost tag to large customer base including rural market . Tiger Krunch is priced at Rs 5/- bracket .
Arnotts Tic Toc Biscuits - Innovation in Biscuit Design
Arnotts - A profile
Parle Products Goes For Expansion Mode To Thwart Competition
Parle Products the leading biscuit manufacturer in India has adopted a aggressive expansion plan to maintain its leadership position in biscuit segment through increasing its production capacities and distribution channels .
A report
A report
The Rs6,000 crore biscuits major Parle Products, which has pilfered Britannia Industries Ltd’s market share, is looking to maintain its leadership in the branded biscuits segment.
Parle claims to hold a market share of 40% in volume and 32% in value terms in the branded biscuits segment. At present, Britannia has a market share of 28% in volume terms and 32% in value.
Analysts estimate Britannia has lost about 4% volume share in the last three years, whereas Parle has gained the same.
Going forward, the company plans to double its distribution network and increase the number of its manufacturing units.
source
complete story on -DNA
Colors Used In Biscuits
Bakery manufacturers uses various ingredients and methods to give color to biscuits and cookies . Colors could be added to biscuits as
Natural colors can be categorised into following groups
Artificial colors / Synthetic
List of colors used in biscuit -Distinctively or in combination
Natural colors
Chloropyll
Caramel
Curcumin or tumeric
Beta-carotene
Beta spo- 8 apo-B carotenic acid
Methylester of Beta -apo-8 carotenic acid
Ethylester of Beta -apo-8 carotenic acid
Canthaxamthin
Riboflavin, Lactoflavin
Annatto
Saffron
Synthetic
Indigo Carmine
Erythrosine
Carmoisine
Ponceau 4R
Tartrazine
Sunset Yellow FCF
Brilliant Blue FCF
Fast Green FCF
Note :Pl refer PFA ,Act 1954 for permissible limits
Natural colors can be categorised into following groups
Artificial colors / Synthetic
List of colors used in biscuit -Distinctively or in combination
Natural colors
Chloropyll
Caramel
Curcumin or tumeric
Beta-carotene
Beta spo- 8 apo-B carotenic acid
Methylester of Beta -apo-8 carotenic acid
Ethylester of Beta -apo-8 carotenic acid
Canthaxamthin
Riboflavin, Lactoflavin
Annatto
Saffron
Synthetic
Indigo Carmine
Erythrosine
Carmoisine
Ponceau 4R
Tartrazine
Sunset Yellow FCF
Brilliant Blue FCF
Fast Green FCF
Note :Pl refer PFA ,Act 1954 for permissible limits
Sinmag - World Major Bakery Equipment Manufacturer - A profile
Bakery equipments and machinery market is dominated by European and American manufacturers rarely we find any Asian brands competing with these brands but for one Taiwanese bakery equipment manufacturer Sinmag . Sinmag has made a mark on bakery equipment market with its superior quality and after sale service to the clients world wide . Taking example of India - even with numerous bakery equipment manufacturers present in India we can find Sinmag equipments are installed every where .Sinmag equipments are ranked among best bakery equipment in this part of the world .
Established in year 1983 , Taiwan operates with two manufacturing units in Taiwan and China respectively . Exports its machine to USA , Canada , Asia , Africa ,Latin America and Australia . Market leader in countries like China ,Taiwan , Malaysia and Philippines for bakery equipment.
Bakery Equipment
- Planetary Mixer
- Spiral Mixer 25,50,80,120,200 Kg dough
- Bun Dividers
- Bun Divider Rounders:Semi-Automatic and Fully Automatic
- Hydraulic Dividers
- Dough Rounders
- Dough Moulders
- Dough Sheeters
- Proofers
- Retarder-Proofers
- Deck Ovens, Electric and Gas
- Revolving Trays Ovens
- Tunnel Ovens
- Slicers
- Racks
- Show Cases
- Convection Ovens,Electric and Gas
website : www.sinmag.com
HQ
9F- 4 , No - 342
FU Housing Road
Sec1, Taiwan - ROC
Tel : 02 - 27033337
Fax: 02 - 27034888
Email : export@singmag.com.cn
Distributor of Sinmag Equipments In India
Apple Bakery Machinery Private Limited
20i,1st Floor, Hansraj Damodar Wadi
Off Kennedy Bridge, Opera House
Mumbai - 400 004
Tel: +91 22 2385 2632/33
Fax: +91 22 2385 2629
Email: bak2apple@yahoo.co.in ;info@applebakerymachinery.in
List of Emulsifiers And Stabilisers Used In Bread And Biscuits
Emulsifiers and Stabiliser plays important role in bread and biscuit manufacturing . Here are the important Emulsifiers and Stabilisers
Sucroglycerides
Hydroxypropyl methyl cellulose
Sucrose esters of fatty acids
Di- Acetyl tartaric Acid Esters of Mono and Di - glycerides
Guar Gum
Sorbitol
Lecithin
Glycerine
Glycerol Monosterate
Sodium Steroyl 2 lacylate of Calcium Stearoly 2 Lacylate
Polyglycerol esters of fatty acids and polycerol esters of Interestefied ricinoleid acid
Sucroglycerides
Hydroxypropyl methyl cellulose
Sucrose esters of fatty acids
Di- Acetyl tartaric Acid Esters of Mono and Di - glycerides
Guar Gum
Sorbitol
Lecithin
Glycerine
Glycerol Monosterate
Sodium Steroyl 2 lacylate of Calcium Stearoly 2 Lacylate
Polyglycerol esters of fatty acids and polycerol esters of Interestefied ricinoleid acid
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