Biscuit  Companies  have now   started  putting focus  on premium  biscuits  such as  cream , chocolates ,milk  and  adding  ingredien...

Britannia   has always been laggard in rural marketing  Her competitors have  better share of semi urban and rural  market  but not now  as ...

Britannia has launched a  new category of biscuits  Cookies  with elaichi butter flavour in 62gms @ Rs5/- a pack. It is trying to cover the ...