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Showing posts with label Britannia. Show all posts
Showing posts with label Britannia. Show all posts

Britannia vs ITC: A Tale of Two Titans in the Indian Food Industry

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In the fiercely competitive landscape of the Indian food industry, Britannia Industries Ltd and ITC Limited stand out as two formidable tita...

Britannia To Venture Offshore To Increase Market Share

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India’s most favorite Britannia works on devising a magical business tactic to capture the hearts of offshore residents by setting its foo...

Britannia Brings Biscotti -Cake As Biscuit

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Biscotti  from Britannia Industries ltd Britannia  has launched  cake in biscuit characteristic named  ''Biscotti' , a nove...

Britannia Banks On Heaven

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Biscuit  Companies  have now   started  putting focus  on premium  biscuits  such as  cream , chocolates ,milk  and  adding  ingredien...

'Snackuits' Britannia s answer to healthy snacks

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Britannia Industries one of the largest bakery manufacturer  in  India  is trying to increase its share  in snacking business  which has ...
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Britannia's " Good Day " Completes 25 years

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Britannia  's power  brand  Good day  completes  its  25 years of existence launched in 1986   and is worth more  than  Rs 100 crore br...

Britannia Shubkamanayien Gift Pack For Raksha Bandhan

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All major biscuit manufacturers  are  making  gift packs  during festive  seasons  . People  have  started  giving cookies, snacks  and cak...
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Parle Products Goes For Expansion Mode To Thwart Competition

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 Parle  Products  the leading  biscuit manufacturer  in India  has adopted  a aggressive  expansion plan  to maintain its leadership positio...

Britannia Presents Good Day Choco Nut In New Packaging

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With  competition eating up  its  market share  Britannia has launched  new products  to take on ITC , Kraft and Mcvities  new launches .Br...

Vir Sanghvi On His Favorite Cookies

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     Vir Sanghvi  India s Ace  political commentator  turns  his attention towards  his  favorite  biscuits and cookies . An article in HT  ...

Britannia Taps Baked Snacks Market With Time Pass

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Pic courtesy : afaqs.com Biscuit major Britannia has ventured into the fairly new baked snacks category, launching a baked wheat snack ca...

Britannia To Increase Rural Retail Visibility Through Marketing Agency

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Britannia Industries Ltd  India's Largest  Biscuit Manufacturer  has  turned  their marketing focus  to rural segment of the market . Ha...

Parle Vs Britannia - Parle Leads The Pack

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Article in  TOI MUMBAI: More consumers seem to be munching on Parle biscuits while sipping on their hot cuppa, which is probably why th...

Britannia Vs Parle – Battle for the market continues

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Britannia and parle the two food majors of India in the field of biscuits and bakery products . fighting it out in market for the share of ...
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Britannias marketing strategies

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Britannia being the largest manufacturer in bakery segment has developed a very aggressive marketing strategies for its product in view of t...
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