Parle   has   now entered  lucrative  market of  rusk  ( toast ) which has been  dominated  by Britannia .  Uptill now Britannia   was on...

courtesy-biskfarm.com Rusk s  have  been  now under   the lense   with  big  bakery players . Only branded rusk are  being manufactured...

 Britannia Rusk  are  the only branded rusk available pan India . Eyeing a major opportunity in this segment  which  is largely unbranded ...

Rusk is favorite for many people across the globe . Rusk main advantage is it shelf life as rusk can be stored for months without any impac...