|pic courtesy - Nestle|
Nestlé’s Aero chocolate bar brand has launched its first ever biscuit in the United Kingdom and Ireland.Aero biscuits are marketed by Nestle in Brazil by the name Suflair , Netherland Bros and in Hungary as Boci
Aero Biscuit, which combines the iconic brand’s air-bubble filled chocolate with round pieces of biscuit, is aimed particularly at women aged from 25 to 44.
Graham Walker, Trade Communications Manager for Nestlé UK, explained the significance of the new Aero addition.
He said: “Aero Biscuit will bring consumers who currently buy chocolate confectionery into the biscuit category.
“The great combination of Aero bubbly chocolate and crunchy biscuit bubbles makes it ideal for consumers looking for a sweet snack