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Food Kiosk Concept Lapped Up By Indian Entrepreneurs

Kiosk  Concept  is  fast developing popular  form of  food service  across India . Days are gone for  canteens , cafeterias and street kiosks . Here comes  sleek , clean and hygienic  Kiosks  catering to  various Indian snacks and fast foods like   wada pav, sandwiches, juices , cakes , muffins , cookies   with hot and cold beverages . What makes Kiosk  concept popular is the  low overheads like space ,electricity and manpower to man these kiosk .Rapid  urbanisation and infra structure  projects have given ample opportunities  for such  food kiosks.  Malls , Metro/Bus stations , College campuses , Airports lounges  and Hospitals are popular places for food kiosks .

A  Report
After a trip down busy Mint Street in Chennai and sampling the vada pav at a small eatery there, 24-year-old Lingesh Waran, a self-confessed foodie, succumbed to the charm of this Mumbai street delicacy. This immediately set him and his friend Deepak Bhattad on its trail in Chennai and later, Mumbai. The journey culminated with the genesis of ‘Vadaa Paa' kiosks early this year in Chennai. While it's early days for Lingesh and Deepak, initial indications appear positive, with certain outlets having footfalls of 300 people a day.

Vadaa Paa is one of the latest entrants in the food kiosk space. The last few years have seen many players such as Burgerman, Nirula's Express (fast food and beverages) and Go Chatzz (North Indian street food), offering both Indian and international cuisine. Salad Chef, Big Mos' Rolls and Wraps, Yo China, Chai Garam, Chokola, Candy Treat, Sweet World, Mr Orange and HAS Juice Bar are the other names heating up the space. The market is not just brimming with Indian players but also has some international players such as the UAE-based Star Engineering Group, which plans to launch a chain of ‘Chickeez' kiosks retailing hot dogs and burgers across India.


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