". Bakery Industry: Kinder JOY - A Product From Ferroro International

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Kinder JOY - A Product From Ferroro International

I have been amazed by the popularity of this  egg shaped  wafer chocolate s  with cream to dip . Innovative marketing , Packaging and Product Promos  has made  Kinder Joy  a house hold name in  India . It competes  with  Nestle and Cadbury   for chocolates market .



 kinder joy
This  could  be another example of  Innovative packaging . Egg shaped  shell  chocolate placed near billing counters in super market  and malls are drawing more eyeballs then  other products lined up  inside  the store


Kinder Joy  has  a gift  hidden in the egg shell for every chocolate  which  has made this wafer biscuit  popular  for  children . Priced  at  Rs 30/-   for  20  g .

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