". Bakery Industry: rice bread

Social Icons

desi bhi videshi bhi
Showing posts with label rice bread. Show all posts
Showing posts with label rice bread. Show all posts

Rice Bread Popular In Japan

Good news for people allergic  to  wheat  and  bakery products made up of wheat flour  and to those countries which  does not have wheat grown in their country .  Japanese  bakers have  developed  rice bread   which is gaining popularity  among   Japanese people .

A report

Rice bread , Alternative to  wheat Bread , Rice flour bread
Pic  Courtesy : CNA 
TOKYO : Rice has always been a main staple in the Japanese diet, but the consumption of rice has been falling in recent years - hurting the rice industry.

Making bread with rice flour is gaining popularity in Japan.

Hisako Sato, a baker at KiNaRi, decided to try it out.

She said: "For Japanese, rice is something always there. If I can use rice to bake, I want to try using it."

Hisako uses organic rice from Akita in northern Japan, her hometown.

One drawback of rice bread is that rice flour is more expensive than wheat because of the higher grinding cost.

But now there is an alternative - making bread from the readily-available rice grain.

The manufacturer of one machine claims it is a world's first. Chie Ito, who works in the Marketing department at Sanyo Electric, said: "Most of our wheat is imported. We hope that more people will consume rice harvested in Japan in various ways. So we have decided to propose a new eating style using rice in bread."

One cafe uses the machine to make its popular rice bread. Its secret recipe consists of rice, sugar, a tinge of salt, dry yeast and shortening.

Its rice bread comes with toppings such as small fish jako and fried burdock roots.

One customer said: "It is nice to have such toppings. It can even be served with seasoned seaweed paste, and spicy cod roe."

For those who are allergic to wheat, it is believed that rice bread makes a great alternative.

According to Japan's Agriculture Ministry, the consumption of rice has halved in the last 50 years to about 59 kilogrammes per person a year. And the food sufficiency level has fallen from 76 per cent to 40 per cent.

Now, the government is counting on rice bread to rescue Japan's dwindling rice industry.

Source
http://www.channelnewsasia.com/stories/eatndrink/view/1080175/1/.htmlCNA/ms

Contact Us - bakerybazar@gmail.com

" Learn all about bakery processes,bakery equipments and machinery,packaging , bakery ingredients and food safety.Each brand of bakery product has its own storyand history behind them to tell .Bakerybazar intends to discover and unravel these stories before you".You can submit for freePress Release,Product Launches ,New Technologies, Company Presentation, New Markets and Distribution Related News, Trade Show ,News Trade Mission Participation, Mergers and Aquisitions ,Financial Reports ,Product Sourcing Activities ,New Hires and other HR news--- any thing related to bakery industry. Write to bakerybazar@gmail.com