Americans Prefer Whole Grain Bread Over White Bread

Going through the consumption pattern for breads in USA  ,Its observed that gradually  people preference for bread consumption has  changed to whole wheat bread . People have become conscious about their health and kids healths .Fibres are more in whole grain bread than white bread .


A report

Whole grains are the hottest trend in sliced bread, with whole wheat edging out soft white bread in total sales for the first time.

Flooded with messages about heart health, fiber intake and the need for omega-3s, more consumers are looking for bread that can taste good and deliver nutrients.
That's why shopping for sliced bread is increasingly about one of two things: what's affordable, and what seems healthiest. And the breads in the middle of the market seem to be getting squeezed.
The best-performing breads are promoting credentials like "whole grain" and "natural," sometimes asking consumers to pay more for those loaves. And it seems to be working. Breads with "natural" in the name, or grains visible through the packaging, are among the best performing at grocery stores. Among them: Nature's Own, Nature's Pride and Arnold.
It's part of a major turning of the tide. Packaged wheat bread recently surpassed white bread in dollar sales, according to Nielsen Co. For the 52 weeks ended July 10, wheat bread sales increased 0.6 per cent to $2.6 billion, while white bread sales declined 7 per cent to $2.5 billion. White bread is still ahead in volume, but the margin is shrinking. Americans bought 1.5 billion packages of white bread in the last year, a 3 per cent decrease, and 1.3 billion packages of wheat bread, a 5 per cent increase.

Read more: http://www.montrealgazette.com/health/BREAD+WARS/3366995/story.html#ixzz0vqJ8whLN

Flow Diagram For Bulk Fat Handling Sytem In Bakery

Fat handling system is installed in large bakeries producing higher volumes of bakery products . Fat being one of the major ingredient for bakery products is procured in bulk for cost advantage . This bulk procurement leads to storage problem .As per nature of fat which has low melting point needs to be stored in cold storage if bought in bag on boxes . To solve this and to have cost advantage in terms of loading and unloading of boxes or drum companies have installed fat bulk handling system .Similar to what we discussed earlier in Bulk Flour handling system .

Main component of any fat handling system are



Storage tank : Storage tank could be of S.s or M.s with man hole ,insulation and inlet and outlet for fat

Loading or unloading pumps - These pumps are special lobe pumps which can handle viscous fluid and unload fat from tankers

Insulation - Required during winter when temperature are low

Heat tracing - Additional heating facility in areas where temperature s goes down during extreme winter

Transferring pump - Pump to transfer fat from storage tank to mixing section

Temperature Controllers and Indicator - Instruments to control temperature of fat inside the storage tanks as higher temperatures can make fat rancid .