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Surya food tie s up with IOC for distribution

Biscuit maker Surya Food and Agro has entered into an agreement with the Indian Oil Corporation to distribute its products through the state-run oil marketing firm&aposs various outlets.The agreement is for a period of one year initially and will be reviewed. The distribution points of IOC could include their normal outlets, Kisan Sewa Kendras and LPG dealerships, a Surya Food and Agro Ltd (SFAL) official told PTI. IOC has over 17,000 outlets across the country.
SFAL manufactures popular biscuit brand Priya Gold, besides fruit juices, chocolates, toffees and wafers. It has manufacturing units at Noida, Surat and Lucknow.
"Initially, our products will be available at IOC&aposs outlets in Punjab, Himachal Pradesh, Jammu and Kashmir and Chandigarh, and can be gradually expanded in future by mutual consent,"the official added.
The company has been embarking on different distribution expansion drive in order to increase its sales.
Earlier, it had also won a contract from the Indian Railway Catering and Tourism Corporation to set up food kiosks for sale of its entire range of products at railway stations across various cities in India.

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