Number of bakeries have opened up in neighbour hood where one can buy his daily quantum of bread .
India has few major national bread manufacturers namely Britannia and Modern ( takenover by switz group) number is very low as compared to other countries such as USA or UK. Bread Manufacturing is volume driven and low margin industry with an disadvantage of very low shelf life of products which then requires very robust supply chain management to deliver fresh bread to consumer daily .
The bread market has a business volume of 1.5 million tonnes. The bread industry has a production of approximately 27 lakh tonnes. The major factors for growth in this segment are:
Brand loyalty
Volumes
Strong distribution networks
The major challenge faced by the organized bread sector at present is low margins of profit. Hike in the prices of major raw materials like sugar, vegetable oil, milk, and wheat flour has been accounted for the industry's low margins of profit.
The per capita consumption of bread in India is only around 1.5 kg to 1.75 kg in various zones. The consumption pattern in four zones is Northern States: 27% Southern States: 32% Western States: 23% Eastern States: 18 % ( ref -AIBMA)
Few large regional players have grown up to make up for the demand.
North India
Harvest Gold ,Bonn ,Perfect ,National,Kitty
West India
Vibbs
South India
SpencerEast India
Britannia ,Modern
Apart from these automated major bread manufacturers several bakery chains have sprang across the city maps. These bakery chain s provide customers with artisan breads with origin of recipe from Italy , France and Swiss. such as Daily Bread , Hot Bread , Cookie Man Oven Pick andseveral others
Bread Manufacturers have started offering consumers with varieties of bread such as white bread ( most popular ) brown bread ,flavoured breads( garlic ) , gluten free bread ,buns
more on bread industry - A report
Note : Please add bread brands from your area .
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