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Parle goes green with eco -campaigns

parle eco campaign , parle products , parle g , parle my green planet
Parle products which owns brands like Parle -G , Krackjack , Monaco , Hide n seek and several other biscuits brands is planning for major ad campaign for awareness among school children and masses on environmental issues .



Marathon campaign on FM ( 9270 sms )starts on 2nd Oct
The program is titled as Parle G -for green ,G -for genius .RJ would go non stop advocating about green environment and its advantages along with issues like global warming ,power saving , water pollution ,air pollution and steps to save environment .It is done on BIG 92.7 FM Radio Network across the country and would continue till they get 9270 sms .

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Campaign in schools
Parle products India's biggest biscuit manufacturer has planned campaign for green environment with campaign titled My Green Planet . This campaign would be launched through 70 cities across India with participation of 5000 schools .Aim to educate 8 million people.Program would be launched from first week of October till 20 th of October and would cover planting trees . Eco friendly disposal for wrapper s would be taught to the children and their parents .

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