SWISS ROLLS - product review

Swiss rolls have huge popularity in western worlds . You look at any shop or supermarkets shelf are filled with various kind of Swiss roll with different flavours chocolate , milk , orange , vanilla and strawberry .
To produce Swiss roll in volumes you require a plant similar to biscuit plants .with accessories to fill in cream , jam or jelly in the rolls . Mixing is done to produce batter which is then passed on to baking oven which bakes the sheet which is then allowed to cool and jams are spread over to the sheet .With rolling and cutting the sheets are rolled over to form rolls which are then fed into flow wrap machines with the trays or without trays for packing .

Major Ingredients for batter of swiss rolls are flour , sugar , egg , water , flavour , baking powder ,essence , perservatives ,colors

Britannia did tried to produce these Swiss roll but failed to market it . several local bakeries are producing it but within local markets .
Now with change in market bakery product manufacturers can try out Swiss rolls which are popular in rest of the world .
Problems with Swiss roll are
Sweetness which doesn't go well with Indian consumers
Shorter shelf life
Refrigerated logistics and storage
Costly equipments
Hygienic conditions
Consumer awareness of such products

Hope to find Swiss rolls in Indian market soon .

Different type of biscuits in Indian market

When you visit grocery shop , malls , super market , hypermarkets and mom & pop shops ,for your monthly grocery shopping bakery products are must in your list . Now days you have plethora of products to buy from manufacturers who are coming up with new varieties to lure customers .

Bakery products due to their longer shelf life can be stored for longer period . Also its popular among all cross section of populations from rich to poor . from kids to old .from teenager to adults , From mom to pop .bakery products have a distinct advantage from other food products as it s any time and to any one product.
Here are few popular types of biscuit .

Plain sweet type
Plain salty type
Plain sweet n salty type
Cracker variety
Cream sandwich type
Wafer biscuit type
Cookies
Digestive types
Marie type s
Enrobed biscuits
Jelly filled biscuits

With branded products all over the market you can find local producers giving you a better type of biscuit .