". Bakery Industry: Diwali Gift Packs From Bakeries -2010

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Diwali Gift Packs From Bakeries -2010

diwali gift packs , deepavali gift packs , diwali gift pack, gift pack deepvali
Its festival times  here in India  with festivals like Diwali , Eid , Christmas and New Year  round the corner . Gifting has been the age old tradition for people to celebrate festivals . Traditional  gifts such as sweets , dry fruits , imported candy and  chocolates  has  been taken over by  new categories  of  gift such as Snacks , Cookies , Biscuits . Markets  are  flooded by  snazzy packs , glitzy packaging from major bakery manufacturers . Gift packs offered covered wide range of products from exotic cookies , cakes , assorted biscuits  and  cream biscuits  making it right choice for gifting .Price range is between Rs 150/ - Rs 500/-. The popularity of such gift packs can be judged by the number of gift packs available in the market,  earlier we used have one or two brands during deepavali but  we have atleast dozen of  brands eyeing for the share in gifting category in this season.Also  due to  news highlighting  floods of  adulterated sweets being sold during Diwali have made consumers looking out for  healthy and safe  food products .Interestingly even small bakeries have joined this Gift pack  business with  their niche products  such as wafers  and cookies .
Gift Pack business  has become  significant  contributor  to companies bottom line as these packs are sold on premium .

Gift Packs  from  Major Bakery Manufacturers

Britannia   -  Greetings   With  Wide range of variety and Packs

Mcvities - Festivities  ( UB first  of its  gift pack  for Indian consumers  )

Parle - Gift packs  of Hide n Seek  , Milano  aptly  named   Occasions

Bonn - Festive delights , Utsav Masti ,Sweet Desire , Assorted Desire , Cake Fiesta

Cremica -Greetings

Priya Gold  -  Season Greetings Assorted Biscuit Pack

Haldirams

Divss - Utsav,Sixer

Frontier Biscuits -Eggless cookies .
(Frontier biscuit has been most aggressive  of  all  in this festive seasons for Delhi market  . Huge Bill boards  across the city  depicting  Gift packs  and  Ads in all major news papers  for last  15  days . Frontier biscuits  has  gone for ad blitz  this season . )

AFP  -  Utsav

Imported Stuff

Tiffany  wafer s Gift  Pack
Munchy s  Biscuits
Choco Pie  Gift Pack 


Add your  favorites !

Packing Ideas For Baked Products

11 comments:

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  2. Gifts are symbol of our feelings & affection of particular person. We are love our mother, father, brothers, sisters, friends and our partner. But we can't express always. We gift to some particular person for some special occasions like his/her birthday, that will reflect our love.


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  3. Chocolate and Ice creams are the best gift for any festival and celebration the best part of such gifts is that they are loved by every age group.

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  5. Diwali is one of the biggest festivals in India and it is the biggest sale time also. When it comes to marketing you must know the advantages of this festival season when people will try to promote their product everywhere. How can you promote your products during this festival time? Check it out

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