". Bakery Industry: Ceylon Biscuit limited

Social Icons

desi bhi videshi bhi
Showing posts with label Ceylon Biscuit limited. Show all posts
Showing posts with label Ceylon Biscuit limited. Show all posts

Ceylon Biscuit To Set Up New Biscuit Factory At Seethawaka

The Sri Lankan confectionery industry has recorded a satisfactory expansion with a 10 percent annual growth showing signs of being a dominant industry. It is capable of generating much foreign income to the country while reducing the unemployment rate considerably.

The confectionery industry comprises chocolates, biscuits, cakes, sweets, toffees and others.

Ceylon Biscuits plans to set up a biscuit manufacturing plant in the Seethawaka area and it is expected to be operational by mid 2011 generating over 1,000 job opportunities for the youth in the country.

Ceylon Biscuits Limited Group Director and Marketing and Sales Head Nandana Wickramage said new opportunities are opening for local confectionery manufactures in the face of escalating tourist arrivals to the country.

“The high cost of raw materials has been identified as a major stumbling block that hampers the growth in the industry. In addition to that, there is stiff competition in the confectionery industry in the country with the invasion of huge confectionery products from leading multinational companies to the local market.

“However, Sri Lankan consumers are very quality conscious when they purchase confectionery products from the market,” Wickramage said.

source

www.dailynews.lk

Ceylon Biscuits Ventures Into African Market

Sri Lankan biscuit manufacturer Ceylon Biscuits managed to increase exports last year despite recession in the West by venturing into new markets like Africa, a senior official said.

"Our exports grew by nine percent in the last financial year even though there was a global economic melt down," Lakshman De Silva, group managing director of Ceylon Biscuits (CBL), said.

"What we did was, when Europe went down, we off-set the losses there by going into new markets like Ghana in West Africa."

The company exports biscuits and chocolates to around 45 countries and Ghana, Australia and the United Kingdom are its biggest buyers.

Ceylon Biscuits exports about 500 tonnes a month to West Africa and 100 tonnes to Europe.

The company has just won international recognition for its brands at the recently concluded 'World Brand Congress 2010' by winning two awards.

Munchee and Ritzbury, two brands that are owned by the company, were the only brands to bag awards in the fast moving consumer goods category at the awards.

Nandana Wickremage, Head of Marketing of Ceylon Biscuits, also secured an award that is conferred to individuals who make contributions to brand development and sustainability.


source

www.worldbakers.com

Ceylon Biscuits Ltd- Srilanka s largest biscuit manufacturer -A profile




Ceylon Biscuit Ltd ( CBL ) , A major biscuit and cake manufacturer of Sri lanka was in news for
Launch of its products in China . CBL would be exporting to Chinese shores adding up china into its ever growing list of nations where it exports .Ceylon Biscuit Ltd exports its product to 36 countries .Sri Lankan has got the maximum consumption of biscuit per capita in Asia .
Sri Lankan Institute of Marketing ( SLIM) has awarded Munchee biscuit brand as the top most brand- 2009 of Srilanka and best brand to be exported . Munchee is aleading brand of Ceylon Biscuit Limited ( CBL )

A Profile
Established in year 1968 to manufacture high protein biscuits under the aegis of Care Organisation of USA and SriLankan government it has come a long way as top biscuit manufacturer of Sri Lanka with market share of more than 50% and with 10 manufacturing units in Sri Lanka and two units in India . It has taken over Bakemans factory in Ludhiana and Madras snacks and diet of Parry India, Chennai .

Products : It main products are biscuits , cakes , fruit juices and dried fruits , soya beverages , chocolates .

Major brands : Munchees,Ritzybury,Tiara,Cecil,Lankasoy,Samaposha,Rasa Hari , Go Jelly.
Competitors : Britannia , Maliban

Chairman : M.P. Wickramasingha
ManagingDirector:LMJ De Silva

HQ :
Ceylon Biscuits LimitedP.O.Box 3,High Level Road,Makumbura, Pannipitiya, Sri Lanka.
Tel:
Exports : +94-11-2855056Sales : +94-11-2855362Imports : +94-11-2857207
General : +94-11-2749749,+94-11-2749700
Fax:(+94)-11-2855367
website:www.muncheelk.com
E-mail:ceybis@muncheelk.com

Contact Us - bakerybazar@gmail.com

" Learn all about bakery processes,bakery equipments and machinery,packaging , bakery ingredients and food safety.Each brand of bakery product has its own storyand history behind them to tell .Bakerybazar intends to discover and unravel these stories before you".You can submit for freePress Release,Product Launches ,New Technologies, Company Presentation, New Markets and Distribution Related News, Trade Show ,News Trade Mission Participation, Mergers and Aquisitions ,Financial Reports ,Product Sourcing Activities ,New Hires and other HR news--- any thing related to bakery industry. Write to bakerybazar@gmail.com